Le Quartier

Joy Ride

Come take our Spring ‘22 campaign for a spin.

Feel that? Spring is “almost” here. The warm air, the sunshine—back in all its glory. After being cooped all winter long, it’s time to venture out on two wheels, leaving your cares behind you. Newfound freedom breeds inspiration, as the world moves past you. This is true bliss and the first of many joy rides of the season.  

 

Ride off in our spring collection featuring retro platforms, clogs and a creamy colour palette you won’t want to miss–plus, new brands like Merrell, Salomon, Asics and more.

Credits

Creative Direction, Concept, Casting & Production: Super Bonjour 

Producer: Jade Fortin Côté   Assist: Laurie Labrecque 

Photo: Jennifer Li   Assists: Mary ChenYue Feng Jiang 

Video: Gérardo Alcaine   Assist: Nicolas Vasquez 

Styling: Haji Maa   Assist: Vladim Vilain 

Set Design: Lisa Yang  Assist: Xavier Gravel

H&M: Celica Puth 

Models: Dre, BillyChris , Vincent